Blog: Product Introduction and Use Cases

After some educational SEO research, I wrote this post to fill a gap in the company’s keyword content on the blog. This post appeared in six languages. After just four months it earned 36K organic page views, a 78% bounce rate, and 3.4 minutes time on page. In addition, the sales and marketing team were excited to have this content to easily explain the product at trade shows: a critical marketing asset that was previously unavailable. And everyone likes cute robots, am I right?