Web: UX Redesign & Content Update (Large)
Visitors came to the chocolate company’s website to shop, preview a cafe menu, and sign up for a class—but the existing site simply dropped them onto the blog (which was …
Read MoreArchives: Projects
Web: Product Content Edit
Autodesk updates dozens of software products each year, and each product’s page requires a content update. For this project, I worked with product managers, content strategists, the SEO team, and …
Read MoreWeb: Edited Corporate Vertical
I’ve edited the SEO-heavy content of this page to help engineers find tools for design automation. I also had to shape content to fit the strict global site guidance used …
Read MoreEmail: Social Media Content
I wrote a lot of content for 9 Organics, a San Jose, CA meal and snack delivery company, including web content, Instagram and Facebook posts, and emails. This document includes …
Read MoreWeb: NGO Case Studies
TechSoup is a distributor of software to NGOs and non-profit organizations across the globe. They asked me to interview several of their clients who received donations of Microsoft products and …
Read MorePrint: Wholesale Catalog
With limited resources and my rudimentary Adobe InDesign skills, I helped edit the content of this Wholesale product catalog for a San Francisco chocolate company. DCWholesaleCatalog2020.KSolomon
Read MoreWeb: Internal Inventory Site
It’s no beauty queen, but this is a very useful tool that saved hours of work for store managers and the Operations team. Dandelion Chocolate needed an internal website to …
Read MoreBlog: Product Placement
I was asked to promote some kitchen products in this blog post for Williams-Sonoma, Inc. KSolomon.WilliamsSonomaTaste
Read MoreBlog: Product Content Marketing
I wrote several stories for Under Armour’s MyFitnessPal, and this one was a partnership with the Blueberry Council to help promote the sale and use and benefits of frozen blueberries. …
Read MoreBlog: Content Marketing
I wrote many stories for the blog of olive oil maker California Olive Ranch. Many focused on cooking, but I really love this one – short and sweet – that …
Read MoreBlog: Company Backgrounder
I wrote many blog posts for DandelionChocolate.com, but this one was a joy to research and write about. Previous to this post, the site did not include much information on …
Read MoreEmail: New Year, New Product
I loved the work I did with Edible Excursions, a walking food tour company in San Francisco. I wore many hats with this organization: tour guide, tour developer, writer, marketer, …
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