Specs and Documentation Archives - Karen Solomon - Editor, Writer, On-page SEO, Content Marketing

Specs: Writer’s Guidelines

I had a team of in-house writers and editors and two different agencies with their own revolving authors–all submitting content for the same channel. How do you keep the content …

Documentation: How To/Process Instructions

I created a brand new republishing program that required collaboration across multiple teams, and a whole new way to think about content. The status quo had been to create new …

Spec: Marketing Brief

In the early days of the Green Economy, I had the pleasure of working with a cannabis company focused on women’s health and wellness. We hosted live, informal events for …

Spec: Marketing Brief 2

Startups often need help asking the right questions and finding the right words to help them find their voice: who they are, who they’re speaking to, and how they distinguish …

Documentation: User Manual

I would never call myself a real tech writer, as I don’t have an engineering degree. That said, what years of working for tech companies and writing thousands of recipes …